Here’s Where You Can See Kamala Harris and Tim Walz on TV This Week
It's media blitz time for Vice President Kamala Harris and her running mate Gov. Tim Walz. The Democratic duo are making multiple appearances on a variety of outlets this week as Election Day draws...
View ArticleNetflix’s Jake Paul and Mike Tyson Fight Secures Sponsorship Heavyweights
It's the first day of Advertising Week, and Netflix wants to deliver knockout partnerships for its upcoming Jake Paul vs. Mike Tyson fight. Top line The streaming service and Most Valuable Promotions...
View ArticleTicker: News Networks Mark the 1 Year Anniversary of the Oct. 7 Attacks
Top of the Ticker: Monday marked the one year anniversary of Hamas' Oct. 7 attack against Israel. The broadcast, cable and streaming news outlets marked the occasion by reporting from the region as the...
View ArticleATTN: and ADWEEK Team Up on Trends Platform Attention Sparks to Guide Marketers
Keeping up with trends is a necessary endeavor for marketers, but it can also be time-consuming, resource-draining, and costly. Help is on the way from media company ATTN: and ADWEEK. The...
View ArticleCBS News Determines That Tony Dokoupil’s Interview With Ta-Nehisi Coates Did...
CBS Mornings co-anchor Tony Dokoupil is currently under the public microscope for an interview that CBS News executives have now said did not meet the network's editorial standards. The interview and...
View ArticleMeta Expands Gen AI Tools to Video Ads As Platform Competition Ramps Up
Meta unveiled new generative AI ad tools focused on video generation capabilities, aimed at helping advertisers capitalize on the growth in watching video content on Facebook and Instagram, it...
View ArticlePress Releases Have Become Way Too Hyperbolic
Lindsay Morrow, a senior associate brand manager at Kit Kat, was thrilled to announce the candy brand had added another flavor to its product line: vanilla. Likewise, Aaron McMillan, managing director...
View ArticleHere’s How News Outlets Are Covering Hurricane Milton
Nearly two weeks after Hurricane Helene brought untold devastation to the southern United States, the region is facing another extreme weather event, Hurricane Milton. Mass evacuations are already...
View ArticleThis Latina Entrepreneur Is Rebranding Finance Through Culture-First Fintech
Editor's note: In this article, ADWEEK deviated from its style of using "Latinx" in the interviewee's responses. At age 50, Beatriz Acevedo was supposed to be scaling back the "hustle of the startup...
View ArticleWeek of September 30 Morning News Ratings: GMA Enjoys Demo Gains in Week 2 of...
The second week of the 2023-2024 TV season saw ABC News' Good Morning America once again in the top position with total viewers. Meanwhile, NBC News' Today--which in recent weeks has put up a spirited...
View ArticleWeek of September 30 Evening News Ratings: A Clean Sweep of Declines
While the first week of October marks the high stakes homestretch of the 2024 presidential election, all three evening news broadcasts experienced double-digit drops in total viewers and the...
View ArticleChris Ruggeri Named Station Manager of WBZ in Boston
Chris Ruggeri has added station manager to his current role as vice president of sales at CBS owned Boston station WBZ. He'll take on additional management responsibilities in the new role, which...
View ArticleThe DOJ Says Google May Need ‘Structural’ Changes to Undo Its Search Monopoly
The Department of Justice submitted their proposed remedies to the August federal court ruling that Google illegally monopolizes search, arguing that Google should be prohibited from using their own...
View ArticleWeek of September 30 Cable News Ratings: The Vice Presidential Debate Lifts...
This is TVNewser's basic cable network ranker and cable news report for the week of September 30, 2024. While the evening news broadcasts may not have seen a bounce from last week's CBS News vice...
View ArticleFirst-Party Data Deal: Zeta Global to Acquire LiveIntent for $250M
Harnessing first-party data remains a priority for marketers despite Google pulling back on its plans to deprecate third-party cookies, and Zeta Global's acquisition of LiveIntent marks the latest...
View ArticleWatch John Morales’ Emotional Reaction to Hurricane Milton
As Hurricane Milton races towards the Florida Peninsula, national news outlets are switching from political to hurricane coverage mode, and local TV meteorologists are monitoring the potential...
View ArticleInfinite Reality Boosts Commerce Capabilities With Acquisition of Zappar for...
Extended reality firm Infinite Reality is acquiring extended reality creative shop Zappar for $45 million. Infinite Reality bills itself as an "innovation company" that uses artificial intelligence,...
View ArticleShari Redstone Defends Tony Dokoupil Amidst Ta-Nehisi Coates Interview Fallout
The fallout from CBS Mornings co-anchor Tony Dokoupil's interview with author Ta-Nehisi Coates took another turn on Wednesday. Shari Redstone, chair of CBS News' parent company Paramount Global,...
View ArticleTelenovelas and Reggaeton: The Myth of Latine Media Consumption
Editor's note: In this article, ADWEEK deviated from its style of using "Latinx" due to the writer's preference. "Latine" is a gender-neutral form of the word Latino. Early in my career, I sat in a job...
View ArticleHere’s How NBCUniversal Is Integrating Brand Sponsors for SNL50
Saturday Night Live is in its 50th season, and the long-standing series has made it a ripe opportunity for brands. The company has already announced that Allstate, T-Mobile, Volkswagen of America,...
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